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WineLibrary:日常葡萄酒餐饮视频网是一个致力于分享葡萄酒知识和的博客网站,是由加里维纳查克创办,他拥有超过90万的twitter跟随者和超过45000个facebook好友。曾经上榜美国葡萄酒爱好者杂志。而在福布斯评选的“2009年25大互联网名人”中,加里亦榜上有名。

WineLibrary:日常葡萄酒餐饮视频网

加里维纳查克是一个有用传奇故事的人物,他的家族都是跟葡萄酒打交道的老牌家族,小时候就开始对葡萄酒感兴趣,并且收集了很多有关于葡萄酒的资源,从小就开始自己的品酒生涯,凭借着丰富的知识和创业精神,加里不断的完善自己的知识。

What motivates this revolution, you ask? Our movement seeks to break down the barriers, stereotypes, and misperceptions that otherwise prevent people from exploring and enjoying the exciting and rewarding world of wine. Gary Vaynerchuk (VAY NER CHUK), the star of Wine Library TV, is Director of Operations at Wine Library in Springfield, NJ. With his unconventional, often irreverent commentary on wine, Gary has attracted a cult-like following of more than 80,000 viewers a day. In the name of “expanding one’s palate”, Gary convinced Conan O’Brien to lick salted rocks and shared samples of dirt and grass with Ellen Degeneres. He routinely pans popular wines (even ones sold by Wine Library). He interrupts his webcasts with rants about his beloved New York Jets. This is not your typical wine expert.

Gary’s roots in wine tasting come honestly – his Russian immigrant parents owned a liquor store when he was growing up. Bored at the cash register, Gary began reading Wine Spectator and Wine Advocate and realized collecting wine offered an allure similar to his previous hobby of collecting baseball cards. As a teenager, tasting wine was legally impossible, so Gary set out to train his palate “backwards”. To study various flavors associated with wine, Gary tasted obscure fruits and vegetables, along with earthly influences, including grass, dirt, rocks, tobacco and wood. “I probably consumed more New Jersey grass in my teens than any lawn mower.” By familiarizing himself with the numerous tastes that contributed to a specific wine, Gary was able to detect subtleties that an ordinary palate wouldn’t recognize.

With a wealth of knowledge and an entrepreneurial spirit, Gary spent every weekend of his college years at his parents’ store, rebranding the family business as Wine Library and establishing himself as a respected expert. As the store’s only wine buyer, he sampled every wine that entered the store. Customers depended on Gary for his advice and within a five year time period, Wine Library grew from a $4 million dollar business to a $45 million business.

But Gary’s career took a new turn with the advent of Wine Library TV. Gary’s key goals are twofold: “First, I want people to try different wines. How can you have a favorite if you only know a few? Second, I tell people to trust their palates. If a wine appeals to your palate, then it’s a good choice. Don’t feel pressured to like popular brands or what experts recommend. Buy what ‘brings the thunder’ for you.”

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